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This content is part of the Essential Guide: AWS vs. Google comparison guide
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AWS vs. Google: For the love of cloud providers

You're in the market for a new cloud provider, and you have an idea of your 'perfect match,' but do your wants and needs match up to what's available?

Do you think you have a "type" for the perfect cloud service provider? Your preferences may not match your company's needs or what a cloud provider can give you. And while the two top public cloud providers -- AWS and Google -- may seem like the most attractive options, neither of them may be the best choice. This six-question quiz will help you look beyond the surface, cut through all the smooth talk, and figure out which cloud provider really has what you want.  

If you didn't get the results you were expecting, or hoping for, don't feel like you have to settle for a cloud provider that isn't a good match. The cloud market is brimming with capable IaaS providers, including Microsoft Azure, Rackspace and IBM/SoftLayer. And vendors are constantly updating their pricing structures and adding to their feature sets. The key to choosing the perfect public cloud is to research what you need now and what you'll need in the future. Then you can find a cloud provider you'll grow to love long-term.

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Which cloud provider best suits your needs?
Every business has unique needs, which makes it difficult to make a broad recommendation for services such as cloud based computing and hosting. In our case, we look for a cloud provider that offers a high level of security while also providing us with the privacy we desire. We also needed a service that allows us to access our data from an unlimited number of machines. As a result, we decided to go with DropBox for most of our cloud computing needs. We can share files and it works for both Windows machines and Mac devices.
Before selecting a provider I look at what functions I need for the project then match the providers selecting simplicity over cost of services.
All clouds are not created equal and no two applications have the same demands. I'd like to take credit for that clever line but I stole it from

The point is, however, that once you determine those cloud service providers that pass the initial screening for security, regulatory compliance, platform, etc. you then have to find the best fit, highest performance and best value. Simply comparing price sheets is not going to cut it. Moreover, once you are running at a CSP the world (of the cloud beneath you) will change constantly, as will your applications. Without some benchmark or control mechanism you are never going to be able to assure the consistent, reliable and repeatable level of service. If you want to sleep at night, look into one of these tools.