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To access Alexa data from within sites and applications, programmers use a Web services API (application program interface). Available information includes reach, page views, related links, site statistics and contact and rank information.
Alexa is a Web traffic information, metrics and analytics provider that operates as an Amazon subsidiary. AWIS is a component of Amazon Web Services (AWS), Amazon’s comprehensive, evolving cloud computing platform and collection of cloud services. Payment for AWIS is on a per-use basis.